Introduction:
Five months ago, if you’d mentioned coffee, the Nescafe 3-in-1 coffee would appear in my mind. It’s convenient because you can make it in seconds and it contains sugar and cream. The inconvenience is more long-term and not easily observable. When I started experiencing freshly brewed coffee, I could taste the difference between a 3-in-1 coffee and a specialty coffee.
The Nigerian coffee landscape is evolving and more people have access to instant coffees like Nescafe 3-in-1 coffee. More people than before are replacing their instance coffee with specialty coffee – and I mean coffee machines at home, brewing fresh coffee every morning type switch. What drives people’s choice of coffee?
The preference for specialty coffee versus 3-in-1 coffee varies from personal taste to convenience and cultural norms.
While specialty Coffee is known for its high quality, unique flavours, and careful production process, the Nescafe 3-in-1 coffee is popular for its convenience and ease of preparation. It appeals to people who want a quick coffee option, especially in busy and on-the-go situations.
In Nigeria, Nescafe 3-in-1 is popular and has an affordable option. Still, awareness and appreciation for specialty coffee are on the rise as is the growing market for specialty coffee shops and beans among those seeking a higher-quality coffee experience
This post will explore the pros, cons and inbetweens of the Nescafe 3-in-1 Coffee vs the specialty coffee, exploring their impact on your health.
Nescafe 3-in-1 Coffee – What It Is So Popular.
Nescafe 3-in-1 coffee contains coffee, creamer, and sugar in one convenient packet.
The popularity of Nescafe 3-in-1 has contributed significantly to the growth of the coffee market in Nigeria, introducing many people to the world of coffee for the first time.
Its popularity is mainly due to its convenience and affordability.
Specialty Coffee – Gaining Ground In Nigeria
Specialty coffee is gaining traction among Nigerian consumers looking for a more refined coffee experience.
Specialty coffee is made from high-quality beans grown under specific conditions to enhance their flavour profile.
More coffee houses in Nigeria are brewing specialty coffee over instant coffee.
Nescafe 3-in-1 vs Specialty Coffee
- Quality and Taste:
- 3-in-1 Coffee: A consistent taste profile that appeals to a big audience.
- Specialty Coffee: High quality, unique flavours, and complex taste profiles.
- Ingredients:
- 3-in-1 Coffee: Contains instant coffee powder, sugar, and creamer. Some varieties may also include additives and flavourings.
- Specialty Coffee: Typically made from high-quality, single-origin beans that are carefully sourced and roasted. It is brewed using various methods such as pour-over, French press, or espresso.
- Preparation:
- 3-in-1 Coffee: Requires only hot water to prepare, making it convenient and easy to make.
- Specialty Coffee: Needs more time than instant coffee to prepare. For specialty coffee lovers though, the brewing process is part of the experience and is also enjoyable.
- Price:
- 3-in-1 Coffee: Generally more affordable than specialty coffee, making it accessible to a wider range of consumers.
- Specialty Coffee: Typically more expensive because of the higher quality of beans and the careful production process.
Conclusion
Consumer preferences for Nescafe 3-in-1 vs. specialty coffee depend on taste, price, and convenience. While Nescafe 3-in-1 is a popular choice among many Nigerians, the growing interest in specialty coffee is undeniable.
Nescafe 3-in-1 and specialty coffee have their place.
Nescafe 3-in-1 appeals to those looking for a quick cup of coffee, while specialty coffee offers a more refined coffee experience.
As the coffee culture in Nigeria continues to evolve, both Nescafe 3-in-1 and specialty coffee are likely to coexist, catering to the diverse preferences of Nigerian coffee lovers.
If you are a specialty coffee lover and want to up your brewing game, see our flair espresso for your brewing companion.
